TBWA - Chiat Day

Lee Clow's Chiat Day, Los Angeles consistently produces some of the best advertising in the world.

As the folks behind Apple Computer's great ads, they have just recently created what is certain to win Lion at Cannes this year, the advert for Visa " Aquarium". This 30 second spot is flawless in execution from the visuals to the music by the Moody Blues and the voiceover by actor Morgan Freeman. Of course, all great ads are a result of a creative team, but it takes a great company to bring such team together. And to be able to pull this off for over twenty years, speak volumes of the company culture.

Watch on YouTube: http://youtube.com

http://www.tbwachiat.com/LosAngeles

Apple iPod shuffle

Small, very small at 1.8" x 0.3" thin characterizes the latest iPod shuffle from Apple. Another winner from a company that is as fastidious about the smallest design details and minimalism as it is to delivering the best and easiest to use computers and devices.

Who would had thought some twenty years ago that some day we'd be able to carry a thousand songs in a device smaller than a lighter?

The shuffle is devoid of buttons and completely controlled by a switch in the earbud cord. Smart deisgn and a preview of what's to come from Cupertino's best computer company.

http://www.apple.com

Hermes Leather Agenda

In today's fast-paced world of instant messaging, it's hard to conceive anyone would use pen and paper to write down their notes. The Hermes agenda is impeccably made of leather and one simple silver snap closure to keep our thoughts from flying off into the wind. We love this agenda because of its simplicity--down to the plain notepad insert. All we need is our thoughts, a quiet place and a good pen to bring out our inner poet.

http://www.hermes.com

Piaget Altiplano

Ultra thin and extremely clean design is what characterizes the Piaget Altiplano. Measuring only 2.1 mm in thickness, this timepiece proves that less can be, more beautiful and more functional. Who needs all the buttons and dials, when all one needs is to tell time? Pure perfection without ostentatiousness.

http://www.piaget.com